RESONATE: Music, Mindset & MarketingÂ
So, your single is out — congratulations!
But here’s the truth: most songs don’t fail because they’re bad.
They fail because artists stop promoting them after release day.
To grow streams, reach new ...
Release day isn’t the end of your journey, it’s the launchpad.
The work you do on the day your single drops can make or break its reach, especially in the first 24–72 hours.
This is where visibility...
You’ve planned your release and polished your track. Now comes the most overlooked - and most powerful — part of the process:
Building the buzz.
If no one knows your single is coming, they’re not go...
You’ve planned your release, set goals, and know your audience. Great! But here’s the next big question:
Is your track actually ready to be released?
Before you hit upload, you’ve got one chance to ...
Are you sitting on a great song but unsure how to release it properly? You’re not alone.Â
Releasing music in 2025 takes more than just uploading to Spotify and hoping for the best.Â
That’s why we’r...
The music industry has changed more in the last five years than it did in the previous twenty.
If you’re a recording artist trying to build a career today, you can’t just be talented - you need to be...
If you’re an aspiring recording artist, you’ve probably asked yourself: How do I actually get people to listen to my music — and how can I turn that into a real career?
You’re not alone.
In 2025, th...
The music industry is evolving faster than ever before, and 2025 presents a wealth of opportunities for independent artists willing to embrace new technology and innovative strategies. Gone are the da...
In today’s new music business, growing a dedicated fanbase is one of the most important aspects of building a sustainable career. Without fans, there’s no one to stream, buy, or support your music.
B...
Performing live is one of the most powerful ways to connect with your audience and elevate your music career. Whether you’re playing in front of a small crowd or at a packed venue, creating an unforge...
Recording and releasing music is one of the most exciting steps in your music journey. It’s your chance to bring your ideas to life, share them with the world, and connect with your audience.
Whether...
In today’s new music industry, social media is more than just a promotional tool - it’s the bridge that connects you directly to your audience or fanbase. It’s where fans discover your music, get to k...